Business Type: Ecommerce
Location: Lebanon
Business Short Description: Oxi2 is a Lebanese eCommerce brand that specializes in Lung Flexor devices designed for athletes. The brand focuses on improving respiratory strength and endurance for those in physical training, offering high-quality products that help athletes enhance their performance. Oxi2 serves customers who are looking to boost their lung capacity and overall athletic ability.
BUSINEX'S IMPACT
VIEWS AND REACH ON SOCIALS
SALES GROWTH
Challenges
❌ Economic instability – Lebanon’s financial situation impacted consumer purchasing power, making people hesitant to invest in non-essential products.
❌ Product Awareness – Many potential customers were unaware of the benefits and use of the lung flexor device.
❌ Market Education – Consumers needed to be educated about how the product could enhance their athletic performance.
✅ How We Solved It:
✅ Creative Marketing – We developed engaging and informative video content that showcased the benefits of the product, educating the audience on how it could improve athletic performance.
✅ Targeted Ads – We used precise targeting to reach the right audience, addressing local economic concerns while generating interest in the product.
✅ Product Education – Through informative content and compelling ads, we educated consumers about the lung flexor device, driving higher engagement and sales despite economic challenges.
Improvements
When Oxi2 came to us, they had a high-quality product but needed help increasing their sales and visibility. Our goal was to boost their reach by implementing creative marketing strategies, engaging content creation, and targeted ad campaigns.
✅ Millions of views across TikTok & Instagram, creating a viral effect and driving organic engagement.
✅ 100+ sales per month generated, consistently increasing revenue.
✅ Strategic ads that targeted the right audience, enhancing product awareness and driving more sales.
✅ Engaging content that focused on product benefits, athletic performance, and customer success stories.
By combining viral content with smart advertising, we helped Oxi2 generate significant growth and turn visibility into consistent sales.
Results Breakdown:
Over the past few months, our strategic ad campaigns for Oxi2 have generated thousands of messages, with a cost per message as low as $0.50, all while spending under $300 on ads. This resulted in an impressive 6% conversion rate, significantly higher than the industry average of 1%. With a product price of $12, our campaigns have driven consistent sales and boosted engagement, showcasing how smart ad targeting and engaging content can create substantial growth, even with a small budget.
